I happened upon this promotion quite by accident. My first thought, I swear, was to wonder if they meant the winner's life, or the life of Delta. After reading the details of the grand prize, I discovered it is to be awarded as 2,500,000 SkyMiles. Whoopty friggin' do! Those are likely to be useless very soon.
If you want to crack a smile, read the entry qualifications for this contest. They go far beyond the normal 'fine print' in my opinion. It seems that if you so much as sneeze after buying a ticket that *MIGHT* get you an entry for this contest, you might later lose the opportunity for your entry to even be considered a qualified entry. Leave it to Delta to make even the simple complex!